Following reports from whistleblowers that a whitetip shark died during the production of a Kmart commercial, PETA is urging the chain to investigate the incident immediately and to adopt a policy against using wild animals in its ads .
http://www.peta.org/b/thepetafiles/archive/2013/03/13/shark-reportedly-dies-set-kmart-commercial.aspx
http://www.peta.org/b/thepetafiles/archive/2013/03/13/shark-reportedly-dies-set-kmart-commercial.aspx
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